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Courting Consumers, Dell Takes Pages From Apple's Playbook

Abstract

In an attempt to target consumers –- the fastest-growing segment of the computer industry -- Dell is suddenly showing a keen interest in design and in retail stores: pages right out of Apple's playbook.

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Article Awards:


*Awards based on a combination of variables from both users and Heffee moderators. (362.70)
Site: Wired News
Feed: Mac ()
Url: http://feeds.wired.com/~r/colu...
Views: 26
Added On: 2007-05-28 22:54:32

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