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Not Much Life in China's Virtual Worlds

Abstract

Last November, Procter & Gamble's Vidal Sassoon launched with much fanfare its first hair salon in China's virtual world. There was even a virtual ribbon-cutting ceremony. However, today the VS salon in HiPiHi, China's oldest and largest virtual world, sits mostly empty save for the occasional visitor.

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*Awards based on a combination of variables from both users and Heffee moderators. (489.80)
Site: E Commerce Times
Feed: Internet News ()
Url: http://www.ecommercetimes.com/...
Views: 5
Added On: 2008-05-10 08:31:27

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